Sample interview questions: What strategies do you use to increase reader engagement and drive traffic to articles?
Sample answer:
Strategies to Increase Reader Engagement and Drive Traffic to Articles:
- Optimize Headlines: Craft compelling headlines that accurately reflect article content and spark curiosity or emotion.
- Use Eye-Catching Visuals: Include relevant and visually appealing images, videos, or infographics to capture reader attention and enhance engagement.
- Structure Content Effectively: Break down articles into concise paragraphs, use subheadings for clarity, and highlight key points with bold or italicized text.
- Leverage Social Media: Share articles on social media platforms and use relevant hashtags to reach a wider audience. Engage with readers through comments and social listening.
- Conduct SEO Research: Optimize articles for relevant keywords to improve their visibility in search results and drive organic traffic.
- Incorporate Multimedia Elements: Embed videos, audio clips, interactive charts, or polls to add depth and variety to articles, fostering reader engagement.
- Provide Value and Exclu… Read full answer