Sample interview questions: How do you ensure that all promotional spots or sponsor mentions are aired in the correct sequence and within the designated timeframes during live events or broadcasts?
Sample answer:
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Create and maintain a detailed airtime log: This log should list all promotional spots and sponsor mentions, along with their scheduled air times. It’s essential to keep this log up-to-date to prevent any discrepancies.
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Communicate clearly with on-air talent: Inform them of the upcoming promotional spots and sponsor mentions, ensuring they understand their cues. This coordination helps ensure smooth and timely delivery.
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Use a traffic automation system: These systems can automate the scheduling and playback of promotional spots, reducing the risk of human error. They provide real-time monitoring to ensure that everything is aired as intended.
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Monitor the broadcast closely: Pay attention to the airwaves to verify that all promotional spots and sponsor mentions are aired correctly. This vigilance helps catch any deviations from the schedule.
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Establish a clear approval process: Ensure that all promotional spots and sponsor mentions are approved before they are aired. This process helps maintain quality control and prevents any inappropriate or offensive ma… Read full answer
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