How do you approach writing headlines and subheadings that capture readers’ attention?

Sample interview questions: How do you approach writing headlines and subheadings that capture readers’ attention?

Sample answer:

Crafting Captivating Headlines and Subheadings

Headlines:

  • Keep it concise: Aim for around 10-15 words that convey the essence of the article.
  • Use strong verbs: Action-oriented verbs draw readers in and create a sense of urgency.
  • Appeal to emotions: Evoke curiosity, fear, or other emotions to pique interest.
  • Utilize intrigue: Hint at the article’s content without revealing too much, creating a desire to read more.
  • Test different options: Use online tools or ask for feedback to determine the most effective headline.

Subheadings:

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