Sample interview questions: Can you describe your experience with mobile ad targeting based on user device and operating system preferences?
Sample answer:
- Managed and optimized mobile ad campaigns across various platforms such as Google AdMob, Apple Search Ads, and Facebook Audience Network.
- Developed and implemented mobile ad targeting strategies based on user device and operating system preferences to maximize campaign performance.
- Conducted comprehensive research and analysis to identify key user device and operating system trends and preferences that influence ad engagement and conversion rates.
- Created targeted ad groups and segments based on specific device types, operating systems, and user demographics to deliver personalized and relevant ads.
- Continuously monitored and adjusted ad targeting parameters to ensure optimal campaign performance and achieve desired business outcomes.
- Collaborated with cross-functional teams, including product development and marketing, to gather insights and align ad targeting strategies with overall business objectives.
- Utilized advanced targeting features such as geofencing, app retargeting, and in-app bidding to further refine ad t… Read full answer
Source: https://hireabo.com/job/8_3_30/Mobile%20Advertising%20Specialist