Sample interview questions: How do you handle ad trafficking for campaigns that involve different ad sizes and formats?
Sample answer:
- Use dynamic ad serving: This technology allows you to serve different ad sizes and formats based on the user’s device, browser, and other factors. This ensures that you’re always delivering the most relevant and impactful ads to your audience.
- Create multiple ad units: If you’re running a campaign that involves multiple ad sizes and formats, you’ll need to create multiple ad units. This will allow you to track the performance of each ad unit and make adjustments as needed.
- Use ad tagging: Ad tagging allows you to track the performance of your ads across different platforms and devices. This data can be used to optimize your campaigns and improve your ROI.
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Source: https://hireabo.com/job/8_3_15/Ad%20Operations%20Specialist