How would you handle a situation where a digital media campaign faced allegations of false advertising?

Sample interview questions: How would you handle a situation where a digital media campaign faced allegations of false advertising?

Sample answer:

  • Quickly investigate the allegations. Determine whether there is any merit to the claims. Review the campaign materials, including advertisements, social media posts, and website content. Interview the employees involved in creating and executing the campaign.
  • Contact the legal counsel. Inform them of the allegations and any findings from the investigation. Discuss the company’s options, including potential defenses and remedies.
  • Consider issuing a public statement. The company may want to publicly address the allegations, either to deny them or to apologize and take corrective action. The decision to issue a public statement should be made in consultation with legal counsel.
  • Cooperate with any regulatory investigations. The company may be subject to investigations by government agencies such as the Federal Trade Commission (FTC) or state attorneys general. The… Read full answer

    Source: https://hireabo.com/job/8_4_46/Digital%20Media%20Legal%20Specialist

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