Sample interview questions: How do you approach video storytelling for online platforms versus traditional broadcast?
Sample answer:
When it comes to video storytelling for online platforms versus traditional broadcast, there are several key considerations that a video journalist must keep in mind.
Firstly, one of the main differences between online platforms and traditional broadcast is the attention span of the audience. Online viewers tend to have shorter attention spans and are more likely to be easily distracted. Therefore, it is crucial to capture their attention from the very beginning of the video. This can be achieved by using intriguing visuals, compelling storytelling techniques, and a concise and engaging script.
Secondly, online platforms offer the advantage of interactivity and immediate feedback from the audience. As a video journalist, it is important to take advantage of this by incorporating interactive elements into the video, such as clickable links, polls, or comments sections. This not only encourages audience engagement but also allows for a more personalized and tailored viewing experience.
Moreover, online platforms provide the opportunity for videos to go viral and reach a much larger audience than traditional broadcast. To capitalize on this, video journalists should focus on creating shareable content that is relevant, timely, and resonates with the online community. This could involve incorporating trending topics, using social media-friendly formats, or creating videos that evoke strong emotions.
Additionally, online platforms often have different technical requirements and limitations compared to traditional broadcast. Video journalists must be well-versed in various digital video formats, compression techniques, and streaming technologies to ensure that their videos are optimized for online viewing. They should also be familiar with the different social media platforms and their specific video requirements to maximize the visibility and reach of thei… Read full answer