How do you handle embargoes or exclusives in technology reporting?

Sample interview questions: How do you handle embargoes or exclusives in technology reporting?

Sample answer:

Adhere to Embargoes and NDAs:

  • Strictly abide by embargo lift dates and times set by companies or press offices.
  • Comply with Non-Disclosure Agreements (NDAs) to protect sensitive information.
  • Respect the trust placed in you by embargo holders.

Negotiate Embargoes When Necessary:

  • Engage with PR teams proactively to request earlier embargo lift for exclusive coverage.
  • Explain the potential value of your coverage and how it will benefit their product launch or announcement.
  • Be prepared to offer alternative compensation, such as a guaranteed placement or feature.

Handle Leaked Information:

  • Verify leaked information thoroughly before publishing.
  • Consult multiple sources to ensure accuracy.
  • If the leak is substantial and embargoed information, immediately contact the embargo holder.

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