Sample interview questions: Can you provide examples of successful online advertising campaigns you have worked on in the past?
Sample answer:
1. E-commerce Platform Sale Event Campaign:
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Task: Promote a limited-time sale event with 50% discounts on select products.
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Approach: Developed a comprehensive online advertising strategy involving targeted social media ads, Google search campaigns, and retargeting efforts.
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Outcome: The campaign generated a 25% increase in website traffic and a 15% increase in sales during the event, leading to a significant uplift in revenue.
2. Brand Awareness Campaign:
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Objective: Enhance brand awareness and establish a strong online presence for a newly launched fashion brand.
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Strategy: Implemented a multi-platform approach, including visually appealing Instagram and Facebook ads, YouTube pre-roll videos, and influencer collaborations.
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Results: The campaign resulted in a 70% increase in brand awareness, a substantial boost in social media followers, and… Read full answer
Source: https://hireabo.com/job/8_3_36/Online%20Advertising%20Specialist