Sample interview questions: How do you ensure that native ads are aligned with the user’s location or cultural context?
Sample answer:
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Geotargeting: Use geotargeting to display ads to users based on their physical location. This is a great way to ensure that ads are relevant to the user’s surroundings and interests. For example, you could target ads for a local restaurant to users who are within a certain radius of the establishment.
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Behavioral targeting: Use behavioral targeting to display ads to users based on their past browsing history and online activity. This is a great way to ensure that ads are relevant to the user’s interests and needs. For example, you could target ads for a new video game to users who have recently visited gaming websites or watched gaming videos online.
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Contextual targeting: Use contextual targeting to display ads that are relevant to the content of the web page or app that the user is viewing. This is a great w… Read full answer
Source: https://hireabo.com/job/8_3_32/Native%20Advertising%20Specialist